Friday, November 19, 2010

Quick Facebook Merch Tutorial

My band, R. Mutt has been looking at different ways to sell merchandise on the web for sometime now. Our music, CD's and digital downloads, have all been handled quite well by CDBaby. For a small fee they will take in 5 CD's and warehouse them for shipping direct to customers and pay us a portion of the sale price at the end of every month. They also get the songs on all of the digital sales website like Amazon and iTunes and when those sites sell our music we actually get about 90% of the revenue.

The problem for us has always been other merch like t-shirts. The online companies akin to CDBaby take a much bigger chunk of the revenue or they want to do the printing on demand. The shirts we have seen have not been very nice so we decided to get really nice shirts printed by a local, eco-friendly, company Orchard Street Press.

On Facebook I found an application called FBML that allowed me to create custom tabs on our band page where we can list and sell our merch exactly as we wanted. As soon as I had it done and posted an update to our friends and fans I had a flurry of questions from other musicians asking how I did it.

So, I put together my first video tutorial to share with others how to do this.

This does not have to just be for bands. Non-profits could use it for donations, small business could use it to sell other products. Take a look if you are interested in selling anything on the web.

Hope this helps.

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